:root{--pmu-blue:#2B77D3;--pmu-navy:#1F3F75;--pmu-gray:#6E6E6E;--pmu-light-gray:#CFCFCF;--pmu-dark-gray:#3A3A3A;--pmu-black:#000000;--pmu-white:#FFFFFF;--pmu-ink:#071425;--pmu-soft:#F5F8FC;--pmu-line:rgba(31,63,117,.12);--pmu-shadow:0 24px 80px rgba(31,63,117,.14)}body{background:var(--pmu-white);color:var(--pmu-ink)}.site-header{position:sticky;top:0;z-index:1000;background:rgba(255,255,255,.72);backdrop-filter:blur(22px);-webkit-backdrop-filter:blur(18px);border-bottom:1px solid rgba(31,63,117,.08);box-shadow:0 10px 40px rgba(15,23,42,.04)}.header-spacer{width:260px}.nav-wrap{min-height:88px}.brand img,.custom-logo{max-height:58px;width:auto}.header-cta,.primary-nav a{font-weight:700}.header-cta{background:var(--pmu-navy);color:#fff;border-radius:999px;padding:16px 28px;box-shadow:0 12px 30px rgba(31,63,117,.18)}.header-cta:hover{background:var(--pmu-blue);color:#fff}.pmu-home{overflow:hidden}.pmu-eyebrow{color:var(--pmu-blue);font-size:1rem;line-height:1.2;font-weight:800;letter-spacing:.15em;text-transform:uppercase;margin-bottom:18px}.pmu-btn{display:inline-flex;align-items:center;justify-content:center;gap:12px;border-radius:8px;padding:16px 24px;font-size:.95rem;line-height:1;font-weight:800;text-decoration:none;transition:transform .25s ease,box-shadow .25s ease,background .25s ease,color .25s ease,border-color .25s ease}.pmu-btn:hover{transform:translateY(-2px)}.pmu-btn--primary{background:var(--pmu-blue);color:#fff;box-shadow:0 16px 34px rgba(43,119,211,.25)}.pmu-btn--primary:hover{background:var(--pmu-navy);color:#fff}.pmu-btn--outline{color:#fff;border:1px solid rgba(255,255,255,.55);background:rgba(255,255,255,.08)}.pmu-btn--outline:hover{background:#fff;color:var(--pmu-navy)}.pmu-btn--light{color:var(--pmu-navy);background:#fff;box-shadow:0 15px 35px rgba(0,0,0,.08)}.pmu-hero{position:relative;isolation:isolate;min-height:760px;display:flex;align-items:stretch;color:#fff;background:radial-gradient(circle at 100% 0,rgba(43,119,211,.55),transparent 42%),linear-gradient(135deg,var(--pmu-blue) 0,var(--pmu-navy) 58%,#071425 100%)}.pmu-hero::after{content:"";position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,rgba(7,20,37,.92) 0,rgba(31,63,117,.82) 38%,rgba(7,20,37,.35) 70%,rgba(7,20,37,.08) 100%),radial-gradient(rgba(255,255,255,.18) 1px,transparent 1px);background-size:auto,26px 26px;opacity:.95}.pmu-hero__inner{position:relative;z-index:2;display:flex;align-items:center;min-height:760px;padding-top:90px;padding-bottom:70px}.pmu-hero__content{max-width:690px}.pmu-hero h1{font-size:clamp(3.4rem, 4.8vw, 5.4rem);line-height:.92;letter-spacing:-.05em}.pmu-hero__lead{color:rgba(255,255,255,.88);max-width:610px;font-size:1.15rem;line-height:1.75;margin-bottom:36px}.pmu-hero__actions{display:flex;flex-wrap:wrap;gap:18px;margin-bottom:46px}.pmu-hero__proof{display:flex;flex-wrap:wrap;gap:28px;color:rgba(255,255,255,.9);font-weight:700;font-size:.95rem}.pmu-hero__proof div{display:inline-flex;align-items:center;gap:10px}.pmu-hero__proof span{color:#fff;opacity:.9}.pmu-hero__media{position:absolute;top:0;right:0;bottom:0;width:56%;z-index:1;overflow:hidden}.pmu-hero__photo-card{position:absolute;inset:0;background:linear-gradient(90deg,rgba(31,63,117,.1),rgba(43,119,211,.25)),radial-gradient(circle at 50% 35%,rgba(255,255,255,.45),transparent 18%),linear-gradient(135deg,rgba(255,255,255,.12),rgba(255,255,255,0))}.pmu-hero__photo-gradient{position:absolute;inset:0;background:linear-gradient(90deg,rgba(31,63,117,.65) 0,rgba(43,119,211,.32) 45%,rgba(255,255,255,.04) 100%),repeating-linear-gradient(135deg,rgba(255,255,255,.07) 0 1px,transparent 1px 18px);mix-blend-mode:screen;opacity:.55}.pmu-dashboard{position:absolute;right:7%;width:180px;min-height:96px;border-radius:14px;padding:18px;color:#fff;background:rgba(255,255,255,.08);border:1px solid rgba(255,255,255,.22);backdrop-filter:blur(15px);box-shadow:0 20px 50px rgba(0,0,0,.18)}.pmu-dashboard span{display:block;font-size:.65rem;letter-spacing:.08em;text-transform:uppercase;color:rgba(255,255,255,.78);margin-bottom:12px}.pmu-dashboard strong{display:block;font-size:2rem;line-height:1}.pmu-dashboard small{color:rgba(255,255,255,.8)}.pmu-dashboard--top{top:26%}.pmu-dashboard--middle{top:46%}.pmu-dashboard--bottom{top:66%}.pmu-bars,.pmu-chart{display:flex;gap:7px;align-items:end;height:44px}.pmu-bars i,.pmu-chart i{display:block;width:22%;border-radius:4px 4px 0 0;background:rgba(255,255,255,.68)}.pmu-bars i:first-child,.pmu-chart i:first-child{height:32%}.pmu-bars i:nth-child(2),.pmu-chart i:nth-child(2){height:55%}.pmu-bars i:nth-child(3),.pmu-chart i:nth-child(3){height:78%;background:#fff}.pmu-bars i:nth-child(4),.pmu-chart i:nth-child(4){height:48%}.pmu-audience,.pmu-intro,.pmu-process,.pmu-tools{padding:100px 0}.pmu-intro__grid,.pmu-tools__grid{display:grid;grid-template-columns:.85fr 1.15fr;gap:80px;align-items:center}.pmu-section-copy h2,.pmu-section-heading h2{color:var(--pmu-ink);font-size:clamp(2.2rem, 3.2vw, 4.2rem);line-height:1.05;letter-spacing:-.04em;font-weight:800;margin-bottom:28px}.pmu-section-copy h2 span,.pmu-section-heading h2 span{color:var(--pmu-blue)}.pmu-section-copy p:not(.pmu-eyebrow){color:#4b5c72;font-size:1rem;line-height:1.8;margin-bottom:32px}.pmu-section-heading{text-align:center;max-width:850px;margin:0 auto 52px}.pmu-feature-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:24px}.pmu-audience__cards article,.pmu-feature-card,.pmu-resource-cards article{background:#fff;border:1px solid var(--pmu-line);border-radius:16px;box-shadow:var(--pmu-shadow)}.pmu-feature-card{padding:34px;min-height:230px}.pmu-audience__cards span,.pmu-icon{display:inline-flex;align-items:center;justify-content:center;width:48px;height:48px;color:var(--pmu-blue);font-size:2rem;margin-bottom:22px}.pmu-audience__cards h3,.pmu-feature-card h3,.pmu-process__steps h3,.pmu-resource-cards h3{color:var(--pmu-ink);font-size:1.12rem;line-height:1.25;font-weight:800;margin-bottom:12px}.pmu-audience__cards p,.pmu-feature-card p,.pmu-process__steps p,.pmu-resource-cards p{color:#5f6d80;font-size:.95rem;line-height:1.65;margin:0}.pmu-audience{background:linear-gradient(180deg,#f5f8fc 0,#fff 100%)}.pmu-audience__cards{display:grid;grid-template-columns:repeat(5,1fr);gap:22px}.pmu-audience__cards article{padding:30px 24px;text-align:center;box-shadow:0 16px 50px rgba(31,63,117,.09)}.pmu-impact{position:relative;color:#fff;padding:96px 0;background:radial-gradient(circle at 82% 20%,rgba(43,119,211,.55),transparent 28%),radial-gradient(rgba(255,255,255,.12) 1px,transparent 1px),linear-gradient(135deg,#071425 0,var(--pmu-navy) 100%);background-size:auto,28px 28px,auto}.pmu-impact__grid{display:grid;grid-template-columns:.72fr 1.28fr;gap:70px;align-items:center}.pmu-section-copy--dark h2,.pmu-section-copy--dark p:not(.pmu-eyebrow){color:#fff}.pmu-section-copy--dark p:not(.pmu-eyebrow){color:rgba(255,255,255,.78)}.pmu-stats{display:grid;grid-template-columns:repeat(4,1fr);gap:0}.pmu-stats div{padding:20px 30px;border-left:1px solid rgba(255,255,255,.18);text-align:center}.pmu-stats div:first-child{border-left:0}.pmu-stats span{display:block;font-size:clamp(2.4rem, 3.5vw, 4.3rem);line-height:1;font-weight:800;margin-bottom:14px}.pmu-stats strong{display:block;font-size:1.05rem;line-height:1.25;margin-bottom:10px}.pmu-stats p{color:rgba(255,255,255,.67);font-size:.88rem;line-height:1.6;margin:0}.pmu-process__steps{position:relative;display:grid;grid-template-columns:repeat(4,1fr);gap:46px;text-align:center}.pmu-process__steps::before{content:"";position:absolute;top:20px;left:11%;right:11%;height:1px;background:linear-gradient(90deg,transparent,rgba(43,119,211,.4),transparent)}.pmu-process__steps article{position:relative;padding:0 20px}.pmu-process__steps b{position:relative;z-index:2;display:inline-flex;align-items:center;justify-content:center;width:40px;height:40px;color:#fff;background:var(--pmu-blue);border-radius:999px;margin-bottom:28px;box-shadow:0 12px 24px rgba(43,119,211,.25)}.pmu-process__steps span{display:block;color:var(--pmu-blue);font-size:3rem;line-height:1;margin-bottom:20px}.pmu-tools{background:var(--pmu-soft)}.pmu-resource-cards{display:grid;grid-template-columns:repeat(4,1fr);gap:22px}.pmu-resource-cards article{overflow:hidden;box-shadow:0 14px 50px rgba(31,63,117,.11)}.pmu-resource-cards h3,.pmu-resource-cards p{padding-left:20px;padding-right:20px}.pmu-resource-cards p{padding-bottom:22px}.pmu-resource-visual{height:150px;margin-bottom:22px;background:linear-gradient(180deg,rgba(43,119,211,.14),rgba(31,63,117,.04)),repeating-linear-gradient(0deg,rgba(31,63,117,.18) 0 1px,transparent 1px 22px),repeating-linear-gradient(90deg,rgba(31,63,117,.12) 0 1px,transparent 1px 48px)}.pmu-resource-visual--team{background:radial-gradient(circle at 30% 40%,rgba(43,119,211,.4),transparent 12%),radial-gradient(circle at 50% 42%,rgba(31,63,117,.35),transparent 13%),radial-gradient(circle at 70% 38%,rgba(43,119,211,.3),transparent 12%),linear-gradient(135deg,#eaf2fc,#fff)}.pmu-final-cta{padding:72px 0 80px;background:#fff}.pmu-final-cta__panel{display:flex;align-items:center;justify-content:space-between;gap:40px;padding:48px 64px;border-radius:16px;color:#fff;background:radial-gradient(circle at 100% 50%,rgba(255,255,255,.28),transparent 26%),linear-gradient(135deg,var(--pmu-blue),var(--pmu-navy));box-shadow:0 26px 70px rgba(43,119,211,.22)}.pmu-final-cta__icon{display:inline-flex;align-items:center;justify-content:center;width:72px;height:72px;border-radius:999px;margin-bottom:12px;background:rgba(255,255,255,.15);font-size:2rem}.pmu-final-cta h2{color:#fff;font-size:clamp(1.8rem, 2.6vw, 3.2rem);line-height:1.1;max-width:720px;margin-bottom:12px}.pmu-final-cta p{color:rgba(255,255,255,.86);max-width:620px;margin:0}.site-footer{background:#071425;color:rgba(255,255,255,.75)}.site-footer a,.site-footer address,.site-footer li,.site-footer p{color:rgba(255,255,255,.75)}@media (max-width:1180px){.pmu-audience__cards,.pmu-resource-cards{grid-template-columns:repeat(2,1fr)}.pmu-impact__grid,.pmu-intro__grid,.pmu-tools__grid{grid-template-columns:1fr}.pmu-stats{grid-template-columns:repeat(2,1fr)}}@media (max-width:860px){.pmu-hero,.pmu-hero__inner{min-height:auto}.pmu-hero__inner{padding-top:80px;padding-bottom:80px}.pmu-hero__media{opacity:.28;width:100%}.pmu-audience__cards,.pmu-feature-grid,.pmu-process__steps,.pmu-resource-cards,.pmu-stats{grid-template-columns:1fr}.pmu-process__steps::before{display:none}.pmu-audience,.pmu-intro,.pmu-process,.pmu-tools{padding:72px 0}.pmu-final-cta__panel{flex-direction:column;align-items:flex-start;padding:36px}}@media (max-width:560px){.pmu-hero h1{font-size:3rem}.pmu-btn{width:100%}.pmu-hero__actions{flex-direction:column}.pmu-section-copy h2,.pmu-section-heading h2{font-size:2.25rem}}.hero-logo{margin-bottom:40px}.hero-logo img{width:320px;height:auto!important;display:block}.hero-logo .custom-logo-link{display:inline-block}.hero-copy{padding-left:40px}.pmu-hero__logo{margin-bottom:42px}.pmu-hero__logo img{width:320px;max-width:100%;height:auto!important;object-fit:contain}.pmu-hero__logo .custom-logo-link{display:inline-block}.custom-logo{width:auto!important;height:auto!important;max-height:none!important}.pmu-hero__logo .custom-logo,.pmu-hero__logo img{width:320px!important;max-width:320px!important;height:auto!important;object-fit:contain}

/* =========================================================
   PMU PAGE TEMPLATE ONLY
   Does not affect front-page.php
========================================================= */

.pmu-page-template .pmu-hero {
    min-height: 420px;
}

.pmu-page-template .pmu-hero__inner {
    min-height: 420px;
    padding-top: 70px;
    padding-bottom: 60px;
}

.pmu-page-template .pmu-page-title {
    font-size: clamp(2.4rem, 4vw, 3.5rem);
    line-height: 1.1;
    font-weight: 800;
    margin-top: 1rem;
    margin-bottom: 2rem;
    color: #ffffff;
}

/* Page content typography */
.pmu-page-template .pmu-page-content {
    padding: 64px 0;
    background: #ffffff;
}

.pmu-page-template .pmu-page-content h1,
.pmu-page-template .pmu-page-content h1.wp-block-heading {
    font-size: clamp(2rem, 3vw, 2.75rem);
    line-height: 1.15;
}

.pmu-page-template .pmu-page-content h2,
.pmu-page-template .pmu-page-content h2.wp-block-heading {
    font-size: clamp(1.65rem, 2.4vw, 2.1rem);
    line-height: 1.25;
    margin-top: 2.5rem;
}

.pmu-page-template .pmu-page-content h3,
.pmu-page-template .pmu-page-content h3.wp-block-heading {
    font-size: clamp(1.35rem, 2vw, 1.65rem);
    line-height: 1.3;
}

.pmu-page-template .pmu-page-content p,
.pmu-page-template .pmu-page-content li {
    font-size: 1.05rem;
    line-height: 1.75;
    color: #4b5c72;
}

/* Reduce overall hero height */
.pmu-page-template .pmu-hero {
    min-height: 320px;
}

/* Reduce inner vertical padding */
.pmu-page-template .pmu-hero__inner {
    min-height: 320px;
    padding-top: 40px;
    padding-bottom: 30px;
    align-items: flex-start;
}

/* Tighten spacing below title */
.pmu-page-template .pmu-page-title {
    margin-bottom: 0.75rem;
    line-height: 1;
}

/* Reduce spacing under eyebrow */
.pmu-page-template .pmu-eyebrow {
    margin-bottom: 12px;
}

/* Remove extra spacing from hero content */
.pmu-page-template .pmu-hero__content {
    padding-bottom: 0;
}

.primary-nav {
    display: flex;
    align-items: center;
    gap: 38px;
}

.footer-nav a {
    display: block;
    color: rgba(255,255,255,.78) !important;
    text-decoration: none;
    font-size: 16px !important;
    font-weight: 500;
    line-height: 1.4;
}

.footer-nav a:hover {
    color: #ffffff !important;
}

.footer-nav {
    display: flex;
    flex-direction: column;
    gap: 12px;
}

.primary-nav a:hover {
    color: #1f3f75;
}


.footer-nav {
    display: flex;
    flex-direction: column;
    gap: 18px;
}

.footer-nav a {
    color: rgba(255,255,255,.78);
    text-decoration: none;
    font-size: 24px;
    line-height: 1.25;
}

.footer-nav a:hover {
    color: #ffffff;
}


.footer-grid h3 {
    margin: 0 0 24px 0;
    font-size: 18px;
}

.footer-grid p {
    margin: 0;
}

.footer-nav {
    margin: 0;
}

.footer-grid > div {
    display: flex;
    flex-direction: column;
}

.footer-brand,
.footer-grid h3 {
    margin: 0 0 18px 0;
    line-height: 1.2;
}

.footer-grid p {
    margin: 0;
}

.footer-nav {
    display: flex;
    flex-direction: column;
    gap: 10px;
    margin: 0;
    padding: 0;
}

.footer-nav a {
    font-size: 16px !important;
    text-decoration: none;
}

.footer-nav a,
.site-footer a {
    transition: color .2s ease, transform .2s ease, opacity .2s ease;
}

.footer-nav a:hover,
.site-footer a:hover {
    transform: translateX(4px);
    opacity: 1;
}

.footer-bottom {
    border-top: 0;
    position: relative;
}


/* ========================================
   Global Link Hover Animations
======================================== */

a {
    transition:
        color .22s ease,
        opacity .22s ease,
        transform .22s ease,
        text-shadow .22s ease;
}

/* Standard hover effect */
a:hover {
    opacity: .92;
}

/* Navigation + footer links */
.primary-nav a:hover,
.footer-nav a:hover,
.footer-legal a:hover {
    transform: translateY(-1px);
}

/* Buttons */
.header-cta:hover,
.pmu-btn:hover,
button:hover,
.wp-block-button__link:hover {
    transform: translateY(-2px);
}

/* Text links */
p a:hover,
li a:hover {
    text-shadow: 0 0 12px rgba(255,255,255,.12);
}

/* Optional smoother click feel */
a:active,
button:active {
    transform: scale(.98);
}


@media (max-width: 768px) {
    .site-header nav {
        display: none;
    }

    
}